It is not easy to stand out in a crowded market, especially if your competitors are taller and have broader shoulders and a louder loudspeaker. But, as mentioned in the European Commission’s Cinema Communication, audiovisual works are not only economic goods, offering important opportunities for the creation of wealth and employment, but also (and very importantly) cultural goods which mirror and shape our societies. Therefore, the findability and discoverability of European audiovisual content is first and foremost a matter of cultural diversity. Only if a variety of voices can be effectively heard, and a multitude of works effectively enjoyed by the greatest numbers, can there be real cultural diversity. At the same time, increased cultural diversity helps boost freedom of expression, free opinion-forming and access to reliable information.
Welcome and Introduction to the workshop
Opening of the workshop: Susanne Nikoltchev, Executive Director, European Audiovisual Observatory (EAO)
Introduction: Maja Cappello, Head of Department for Legal Information, EAO
Session 1 - Setting the scene
Moderation by Francisco Cabrera, Senior Legal Analyst, EAO
General introduction to the topic: Tarlach McGonagle, Professor of public law, IViR/University of Leiden
Overview of market practices on content prioritisation: Eleonora Mazzoli, LSE Fellow/Senior Policy Manager, Ofcom
The point of view of public service media, Jenny Weinand, Senior Legal Counsel, EBU
The point of view of the tech industry, Stuart Savage, Director EU Innovation R&D, LG Electronics/DVB Chair
Session 2 - Prominence of services of general interest in the AVMSD
Moderation by Maja Cappello, Head of Department for Legal Information, EAO
Overview of transposition of Art. 7a AVMSD and evaluation of the framework, Michèle Ledger, Lecturer, University of Namur
Rules in practice in France, Danielle Sartori, Head of AVMS Department, ARCOM
Rules in practice in Ireland, Liam Boyle, Senior PSM Manager, CnaM
Session 3 - Prominence in the digital space
Moderation by Maja Cappello, Head of Department for Legal Information, EAO, and Francisco Cabrera, Senior Legal Analyst, EAO
Overview of the regulatory links with DSA, DMA and EMFA, Elda Brogi, Professor and Schientific Coordinator, EUI CMPF
Evaluation of the framework, Joan Barata, Intermediary Liability Fellow, Stanford University
Policy approaches in the UK, Eleonora Mazzoli, LSE Fellow/Senior Policy Manager, Ofcom
Case study - SKY, Jack van den Berg, Senior Policy & Government Affairs Officer, SKY
Case study - Media for Europe, Zoe Pellegrini, Senior EU Policy Manager at MFE's Brussels Office
World Café brainstorming
Moderation by Maja Cappello, Head of Department for Legal Information, EAO
Wrap-up and closing words
Wrap-up: Maja Cappello, Head of Department for Legal Information, EAO
Closing words: Susanne Nikoltchev, Executive Director, EAO
